Make the most of your email newsletters by learning how to encourage opt-in subscriptions, build your lists over time, and send out engagement-friendly subscription confirmations:   In this video, you’ll learn: How to create an automated newsletter welcome series How to encourage subscriptions on your website How to segment and create an opt-in newsletter strategy

Have leads in your CRM system that you’d like to reengage on behalf of your sales team? Learn how to leverage your CRM integration to the emfluence Marketing Platform to build a lead reactivation campaign:   In this video, you’ll learn: How to create automated campaigns triggered from  your CRM system How to personalize emails to look like they’re coming from CRM record owners How to nurture leads to a desired goal

You’re gathering contact scores, but what’s next? Learn how to automate emails to people who reach certain contact scores–and how to keep customers out of your automations:   In this video, you’ll learn: How to create queries targeted at leads with high contact scores How to personalize your emails How to leverage your CRM to ensure your automated emails land in the right inboxes

Got a big event coming up? Learn how to leverage the emfluence Marketing Platform to promote your next event. We’ll cover the Marketing Calendar, social media integrations, email, landing pages, and more:   In this video, you’ll learn: How to create events and plan your promotion strategy in the Marketing Calendar How to automate emails and send messages to targeted audiences How to incorporate visuals, like countdown timers, to generate engagement

How your customers feel about your company is important! Learn how to build a customer satisfaction survey with alternate endings and behavior-based branching using the emfluence Marketing Platform:   In this video, you’ll learn: How to create a survey that branches based on how a survey taker responds How to create alternate survey endings based on satisfaction How to keep your surveys short and still informative