What’s New: Introducing The Library and More


This month’s emfluence Marketing Platform updates include a new way to save drag and drop content, updates to the SMS inbox, and more. See what our community has asked for and what we built: The Library AU Asks: Can you allow me to save D&D content? The Library now allows emfluence users to save content created inside the Drag & Drop Editor for later use. Like content blocks, Library Items can be saved and dropped within a future email. The new Library Items also will save Drag & Drop elements […]

What’s New: Two-Factor Authentication, Reporting, Picklists and More


This month’s emfluence Marketing Platform updates include more security enhancements, picklists for custom fields, email subject lines in reporting, and more. See what our community has asked for and what we built: Security Enhancements: Two-Factor Authentication Building on several recent security updates (including trusted devices), users now have the ability to turn on two-factor authentication if they choose. In the security options of your user profile, you can enable two-factor authentication. Once activated, you will be required to confirm your identity by supplying a code sent to the email address […]

5 Myths of Online Sales Success


By Marie Wiese | President of Marketing CoPilot The world has changed. When B2B buyers had to move completely online, it changed the dynamic for all companies in all industries. We are not going back any time soon. The power of your website sales velocity is now the only metric a B2B company should be measuring.  When you acknowledge this strategically, you realize your Marketing Team should own a number for marketing qualified leads (MQLs) every quarter because this path to conversion aligns with how B2B buyers buy today. If […]

What’s New: Security Enhancements, SMS Reporting, Bulk Update and More


This month’s emfluence Marketing Platform updates include trusted devices, the ability to bulk update contacts from search results, landing pages in workflows, and more. See what our community has asked for and what we built: Security Enhancements: Trusted Devices If you have logged into your account in the last week you have probably noticed the prompt to save a trusted device for your user. You are not required to save a trusted device, but if you choose to do so we will record that device with the name you choose […]

What’s New: SMS Updates, Reporting Features, API Token Management and More


This month’s emfluence Marketing Platform updates include SMS in campaigns, the ability to download the Contact Activities Report, control over API access tokens, and more. See what our community has asked for and what we built: SMS in Campaigns DC Asks: Can you add SMS to campaigns? SMS messages can now be added to campaigns. Like emails, the SMS can be added to a campaign on the individual message or in bulk in the Campaigns section. Contact Activities Report Download MS Asks: Can you add a download option to the Contact […]

 

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