Improve Conversions with Custom Landing Pages


Landing pages are a make-or-break part of the conversion path for campaigns. And yet, landing pages are typically given far less attention than the steps at the leading and trailing end of campaigns. When implemented well, landing pages can have a dramatic impact on conversion rates. Even small tweaks to things like the placement of call-to-action buttons can drive meaningful results. And, as with all things on the conversion path, the more relevant and engaging the content on the page, the better the results. A wide variety of sources can […]

How to Use Variable Content to Create a Custom Post-Sale Experience


Want to show prospective customers how much they mean to you after a sales appointment? Using the emfluence Marketing Platform, you can create customized, personal quote pages that recap your conversation, record important notes, and share relevant details to help close the sale: In this video, you’ll learn: How to use variable content on landing pages How to build content blocks using text, images, and video How to share personalized content with specific individuals

Building Personalized Landing Pages


With the emfluence Marketing Platform, you can personalize landing pages for each visitor, just like you can with emails. Plus, personalized landing pages are a great way to integrate your digital strategy with physical campaigns, like direct mail! Want to see how you can build a landing page that swaps variables for a personal experience? Watch this special video from the 2020 And Then Some Conference to learn how:   In this video, you’ll learn: How to create variable content in an emfluence Marketing Platform landing page How to use […]

What’s New: Drag and Drop Landing Pages, Updates to Contact Details


If you love the drag and drop experience of the emfluence Marketing Platform’s email builder, you are going to be very excited about this month’s update! We’re rolling out some awesome new features sure to make you feel like the emfluence Marketing Platform is so intuitive, you’ll swear it was built just for you. New Drag and Drop Editor Makes Creating Landing Pages a Cinch Creating landing pages is now easier than ever with a Drag and Drop editor. As on the email builder, the drag and drop features allow […]

Introducing Our New Drag and Drop Landing Page Builder


Want to build landing pages that are so intuitive, you’ll swear the process was built just for you? Team emfluence is excited to announce our snazzy new Drag and Drop Landing Page Builder, which is designed to make your landing pages beautiful, responsive, and easy to create. Our Drag and Drop Landing Page Builder introduces the drag and drop experience of our Email Builder into the landing page module of the emfluence Marketing Platform. You’ll still have access to your existing landing page templates and/or custom coded landing pages, but […]

 

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