This month’s updates are all about personalizing landing pages with more dynamic content. Let’s cover what you asked for and how we delivered in June 2020: Image Control on Landing Pages LA asks: It would be great to have more control over the images in our landing pages, especially for iframed content. Can do! The Drag and Drop landing page builder now offers more options for linking images and buttons: Default replaces the current tab with target link New Tab opens a new browser tab If you are using an iframe, […]
New Features
If you love the drag and drop experience of the emfluence Marketing Platform’s email builder, you are going to be very excited about this month’s update! We’re rolling out some awesome new features sure to make you feel like the emfluence Marketing Platform is so intuitive, you’ll swear it was built just for you. New Drag and Drop Editor Makes Creating Landing Pages a Cinch Creating landing pages is now easier than ever with a Drag and Drop editor. As on the email builder, the drag and drop features allow […]
We’re not just listening, we’re listening. It’s easy for marketing automation platforms to toss up a feature request button, but we’re taking it a step farther. Each month, we recap the features requested by–and built for–the emfluence Marketing Platform community. Here’s what we accomplished in January 2020. Webhooks MS asks: Can the emfluence platform notify our CRM immediately when a sales lead comes in? Most CRMs retrieve data from the emfluence Marketing Platform on a set schedule. For business issues that are more time-sensitive, such as a sales lead, webhooks may […]
We’ve been hard at work on your feature requests, emfluence Marketing Platform users. Let’s take a look at what’s new in October 2019, and keep those suggestions coming! Email Throttling BA asks: We need to send to a large group, and we don’t want to overwhelm our call center. Rather than breaking up one big list into several smaller lists, is there a way to distribute the send more evenly over time? Your call center agents salute you! The emfluence Marketing Platform offers the ability to throttle the sending of […]
Just in time for Black Friday planning, emfluence has released several key enhancements, including enhanced A/B testing, powerful segmenting tools, and clever proofing and planning tools. Create, Test, Measure and Repeat The new A/B Testing Tool makes testing email variables easier than ever. Create up to five variations of an email, with options to test everything from subject lines to call-to-action buttons, from names, email content, and more. Once you’ve created your tests, select your winning criteria, your testing time frame, and the percentage of your list you’d like to […]