Every month, we receive feature requests and suggestions from the marketers who use the emfluence Marketing Platform every day. Here are a few of the updates we made based on their requests in March 2019: Updates to GIF Sizes MS asks: The image size limit for GIFs is way too low. Our work shines with hi-res photography, and I honestly can’t get a GIF small enough to work! We agree, MS! Your work really does shine in high res. We increased the size limit for animated GIFs to 3MB, so […]
2019 is barely underway and we are pleased to introduce a few new updates to the emfluence Marketing Platform. Exclusion Group The Exclusion Group feature makes sending emails even easier. Available in the “Select Group” step, the feature allows senders to specify a group or groups to omit from a mail list. The feature may be handy if you want to mail to your master list but want to exclude a subset for whom the message is inappropriate. For example, you may want to exclude your Florida customers from your […]
You know how we like to say the emfluence Marketing Platform is so intuitive, you’ll swear it was built just for you? That’s the inspiration behind our latest feature update: the Drag and Drop Email Editor. We’ve made building beautiful, sophisticated emails super easy with this big update. From a drag-and-drop customizable button to quick content block access, modifiable layout creators, drag-and-drop images, and more, our goal is to simplify the email building process so you can spend your day focused on strategy. But the best way to get to […]
Ready to add website engagement to your bag of digital marketing tricks? Then we have big news for you—Website Tracking is now live on the emfluence Marketing Platform! Let’s take a look: What You’re Tracking The new Website Tracking feature allows you to track Contact traffic on your website or websites (yes, you can add more than one). To get started, navigate to Campaigns and select Website Tracking from the dropdown menu. Set up is a simple, four-step process (our help page explains how) followed by a quick installation […]
Automated Workflows have new options for targeted emails in the emfluence Marketing Platform. Say hello to Workflow Decisions! As you build out your automated email campaigns, you can now add the option to split your contacts into new email groups based on actions (or inactions) taken by the recipient. These options can be based on clicks (or no clicks), views (or no views), or custom decisions matching a query. With this addition, you can create complex automated email campaigns that lead to desired actions or nurture contacts based […]