Looking for a marketing automation strategy that rewards your audience on their special day? Watch our video to learn how to build an automated birthday email campaign in the emfluence Marketing Platform: In this video, you’ll learn: How to set up a dynamic query that automates emails based on a contact’s birthday or a calculated date around the contact’s birthday (like a half-birthday) What sorts of content to include in a birthday email How to set a cadence between several automated birthday emails How to create an automated workflow that […]
If you love the drag and drop experience of the emfluence Marketing Platform’s email builder, you are going to be very excited about this month’s update! We’re rolling out some awesome new features sure to make you feel like the emfluence Marketing Platform is so intuitive, you’ll swear it was built just for you. New Drag and Drop Editor Makes Creating Landing Pages a Cinch Creating landing pages is now easier than ever with a Drag and Drop editor. As on the email builder, the drag and drop features allow […]
Want to build landing pages that are so intuitive, you’ll swear the process was built just for you? Team emfluence is excited to announce our snazzy new Drag and Drop Landing Page Builder, which is designed to make your landing pages beautiful, responsive, and easy to create. Our Drag and Drop Landing Page Builder introduces the drag and drop experience of our Email Builder into the landing page module of the emfluence Marketing Platform. You’ll still have access to your existing landing page templates and/or custom coded landing pages, but […]
Optimizing your email content and program can help drive up performance, but where do you start? There’s optimizing the message content, improving the design layout, monitoring deliverability, analyzing subscriber engagement, and dozens of other activities that require attention. It’s easy to overlook or neglect those monitoring and control tasks when you’re in the throes of campaign planning and execution. But with the emergence of the Managed Inbox, it’s becoming increasingly more important that you nurture and develop all areas of your email strategy to ensure your hard work doesn’t fall […]
A few weeks ago, before our days were filled with online conference calls and setting up makeshift home offices, I had the opportunity to attend the UnSpam Conference hosted by Really Good Emails. The conference consisted of two days’ worth of fellow email geeks speaking about topics ranging from design trends, industry predictions, deliverability and more. It was a great opportunity to learn from others in the industry and come away with fresh ideas and new inspiration for all things email. One presentation in particular that really stuck with me […]
