Here’s an instance of something we learned when we were younger that still applies: always say ‘thank you’! Showing your gratitude in a situation is always noted. This is the case in both your personal and professional life and even more so when working with clients and customers. A thank you makes people feel appreciated and valued. Curious to see how a simple thank you can translate into your marketing strategy? Read on for more insight! Thank You Emails Thank you emails enhance the customer experience. While they may feel […]
Whether you’ve been creating emails for years or you’re just getting started, any good email marketer will tell you that an email checklist is a good resource to have on hand. They are so simple that you probably already have one in mind while scrutinizing your emails before you hit send. Well, we’re here to make things even easier for you with a comprehensive list to ensure that all your emails are perfect when they hit your recipients’ inboxes. The Importance of an Email Marketing Checklist An email checklist is […]
Emails are one of the most effective ways for nurturing your leads and have been shown to generate one of the highest ROIs among marketing channels. So, what happens after you’ve taken the time to map out a high-level nurture, designed the coolest layouts, and sent them off to your list? You dive back in to improve results through email marketing optimization. Email Marketing Optimization While going through your past email campaigns and nurtures can be time consuming, we highly recommend it. Small changes here and there can have a […]
Email is an old name in the business yet it continues to be one of the top performing marketing channels. It’s a medium that’s been through it all and proved again and again why it’s an effective way to reach customers and nurture relationships. You may already have a good idea of why emails are relevant but get ready to fall in love with this marketing format all over again. Is Email Marketing Still Effective? Email marketing is not only effective, but also reliable. This is a tried-and-true method for […]
The topic of email relevancy seems to pop up every so often when people question whether or not email marketing is too outdated to be useful. A solid email strategy can help you build valuable relationships with your customers that keep them around for years. If email hasn’t been in mind for you in a while, we’d highly recommend revisiting it. The Importance of Email Marketing It takes nothing more than a glance at the data to know that email marketing has one of the highest returns on investment (ROI) […]
