A marketing calendar brings clarity to chaos, and when your strategy is centered on well-thought-out campaigns, it is more than just a nice-to-have; it’s a strategic asset. From coordinating team efforts to ensuring campaigns go live at the right moment, a thoughtful marketing calendar can be the difference between reactive marketing and proactive, high-performing campaigns.  A solid marketing calendar keeps your efforts aligned and intentional. And, with the right platform, you’re not just tracking dates. You’re streamlining collaboration, capitalizing on opportunity, and setting the stage for high-impact marketing.   What is […]

Marketing strategies are crucial for any business looking for success. However, even the best strategies can benefit from the support of useful tools to help keep them focused on their goals. A powerful tool that we can’t recommend enough is the marketing calendar. This serves as your go-to roadmap for planning and executing marketing initiatives effectively. With the correct use, this can impact your revenue generation and enable you to streamline your marketing decisions and processes.  The Impact Your Marketing Calendar Has on Revenue Generation There’s nothing worse than getting […]

What’s better than sending out SMS marketing? How about integrating SMS with your other marketing channels and amplifying your message’s impact? Using an SMS content calendar to guide your planning helps ensure your messages go out consistently and at the right time.  And if you’re using the emfluence Marketing Platform, you can map out your SMS marketing, along with email and social media, all from the same marketing calendar.   Let’s take a quick look at how to plan your SMS marketing, along with other customer engagement using a content calendar. […]