Why Microsoft Partners Should Add Marketing Automation to Their Portfolio


As the digital buying journey continues to evolve, Microsoft Partners are facing a new reality: clients expect more than technology implementation. They expect revenue growth, customer engagement, and business outcomes.  Yet when it comes to offering marketing solutions, most Partners stop short. Whether due to perceived complexity, cost concerns, or lack of internal expertise, marketing automation often remains the missing piece in the Microsoft Partner stack.  Today, that gap isn’t just noticeable—it’s a massive opportunity.  Marketing Automation: The Missing Piece in the Microsoft Partner Stack In 2025, customers aren’t just […]

 

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