Unlocking the Full Value of Dynamics 365 for Clients For many Microsoft Partners, the Dynamics 365 deployment is seen as the end goal. But in reality, that’s just the starting line. The real value of CRM comes from how well it’s adopted and how effectively it supports a client’s business goals—especially marketing and sales alignment. That’s where marketing automation plays a key role. And for partners looking to deliver a solution that works within the Microsoft ecosystem—without introducing complexity—the emfluence Marketing Platform offers a practical path to stronger results. Why […]
A Common Sticking Point in Dynamics 365 Deployments For many Microsoft Partners, implementing Dynamics 365 is a smooth process—until the conversation turns to marketing automation. Clients want to run campaigns, build nurture flows, or track engagement. But the tools available to them often feel disconnected from the rest of the Dynamics environment. When the marketing component doesn’t work well, it doesn’t just frustrate marketers—it can delay adoption, cause internal friction, and reflect poorly on the overall implementation. Where Most Marketing Tools Miss the Mark 1. Integration is rarely seamless While many […]
If you’re a Microsoft Dynamics 365 shop evaluating marketing automation tools, you’ve likely discovered a crowded playing field. But for mid-market B2B companies who need deep integration, ease of use, and enterprise-grade email automation, emfluence consistently rises to the top. In this blog, we break down the real reasons Dynamics 365 users choose emfluence over competitors like HubSpot, Customer Insights, Mailchimp, and Zoho—and why it may be the right move for your marketing team, too. Built for Microsoft: No Middleware, No Headaches Unlike platforms like HubSpot or Mailchimp that require […]
For Microsoft Partners, helping customers get more value from their Dynamics 365 investment increasingly means advising on marketing automation. Whether your customer wants to generate leads, nurture pipeline, or unify sales and marketing efforts, connecting CRM to marketing automation is the fastest way to get there. The emfluence Marketing Platform, built specifically for Microsoft Dynamics 365, gives your customers a fully integrated, marketer-friendly toolset—with the scalability and data alignment they need to grow. As a partner, you can deliver that value faster, with a platform that’s purpose-built for resale and […]
Microsoft Partners today are under increasing pressure to deliver more value, more services, and more ROI—without increasing complexity. Whether you’re an MSP, Dynamics 365 consultant, or ISV, your customers are asking for help automating their marketing and connecting campaigns to revenue. The challenge? Building and delivering that service isn’t always in scope for your team. That’s where the emfluence Reseller Program comes in. If you’ve ever wanted to offer marketing automation that actually works with Dynamics—without hiring a marketing team to implement it—this program was built for you. In this […]
