In today’s crowded technology landscape, marketing automation tools aren’t hard to find. But for Microsoft Dynamics 365 users—and the Partners who support them—finding a solution that fits natively, works effortlessly, and actually makes marketers happy? That’s rare. That’s exactly where the emfluence Marketing Platform stands apart. While big brands like HubSpot, Click (formerly ClickDimensions), and Customer Insights dominate the conversation, emfluence delivers what modern marketers and Microsoft Partners really need: the best value, the smoothest Dynamics integration, and the ease-of-use that marketers demand. The Best Value for Dynamics Users Pricing […]
Amanda Bacher
As the digital buying journey continues to evolve, Microsoft Partners are facing a new reality: clients expect more than technology implementation. They expect revenue growth, customer engagement, and business outcomes. Yet when it comes to offering marketing solutions, most Partners stop short. Whether due to perceived complexity, cost concerns, or lack of internal expertise, marketing automation often remains the missing piece in the Microsoft Partner stack. Today, that gap isn’t just noticeable—it’s a massive opportunity. Marketing Automation: The Missing Piece in the Microsoft Partner Stack In 2025, customers aren’t just […]
Marketing in the banking industry has evolved from a function that simply follows leadership directives to become a strategic enabler that significantly influences the overall vision of the bank. As such, marketing’s responsibilities extend beyond brand positioning and customer engagement. It now plays a pivotal role in steering the transformation of the entire enterprise narrative, ensuring the bank’s relevance in a market where customer loyalty is no longer guaranteed and leading in a digital, customer-centric, and competitive environment. Marketing’s Strategic Contribution to Banking Enterprise Strategy Marketing teams are integral to […]
Student recruitment will always be an uphill struggle if you think a printed prospectus and a basic website are enough to attract students to your college or university. To succeed in today’s higher education market, marketers must embrace a more agile, digital-first approach that addresses evolving student expectations through compelling storytelling, strategic lead generation, and effective student acquisition techniques. In this article, we’ll explore how student’s expectations of higher education institutes are changing, how the education market is being disrupted by new technology and trends, and how marketers can fight […]
Marketing your business at scale can be a challenging and costly task. However, with the right tools like CRM and Marketing Automation, you can efficiently manage your marketing pain points, avoid manual errors, and stay compliant with marketing regulations. In this article, we’ll highlight some of the biggest pain points marketers face today and consider how CRM and Marketing Automation technology can help resolve those issues. 10 Marketing Pain Points So, what are those everyday pain points that marketers suffer from? We’ve compiled a list of the ten most common […]