Looking for a marketing automation strategy that rewards your audience on their special day? Watch our video to learn how to build an automated birthday email campaign in the emfluence Marketing Platform:

In this video, you’ll learn:

  • How to set up a dynamic query that automates emails based on a contact’s birthday or a calculated date around the contact’s birthday (like a half-birthday)
  • What sorts of content to include in a birthday email
  • How to set a cadence between several automated birthday emails
  • How to create an automated workflow that dynamically sends emails throughout the year to contacts with upcoming birthdays

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