Are you working a strong funnel of marketing qualified leads? Using buyer intent signals in the emfluence Marketing Platform and your CRM system, you can create automated outreach emails designed to determine which of those marketing qualified leads might be ready for a sales conversation–all without your sales team lifting a finger. In this video, you’ll see what signals to use and how to automate the outreach while still maintaining a personal touch:
In this video, you’ll learn:
- What buyer intent signals to include in your automation query
- What data points to sync over from your CRM system
- How to automate emails based on specific website pages visited
